SiteFX

100% Indigenous-Owned. Saskatchewan-Built. Made for Canadian Contractors. Built From Real Construction Experience.

SiteFX wasn't built in a boardroom. It was built by someone who has run jobs, lost money, laid off good people, and spent years trying to figure out why, and how to make sure it doesn't happen again.

A construction professional smiling at an active jobsite

I've been in this industry long enough to know what it really costs when a bad estimate meets a difficult project. In real dollars, on real jobs.

The one that sticks with me most was a large commercial project with an eight-figure mechanical scope. It was a multi-year anchor project for our company. We were a subcontractor, and the baseline estimate we were working from was wrong.

Not obviously wrong. The project started well. It was wrong in the way that only becomes clear when you're deep into the work and everything is taking longer than it should.

By the time we understood the full picture, it was too late to do much about it. We honoured our commitments, finished the job, and absorbed a seven-figure loss.

We survived because we were big enough to absorb it. But just barely. A loss like that doesn't only hurt the year it happens. It takes years to recover. Years of tighter margins, harder decisions, and opportunities you cannot pursue because the cash flow is dry.

That's the thing about construction. Problems don't always announce themselves. They accumulate quietly, in hours that don't quite line up, in information that exists somewhere but isn't where you need it, and in estimates built on gut feel instead of real data from the last job.

I've also experienced the other side of the market.

When work dried up, we made the decision to cut our crew from 40 people to 20. We reduced wages across the board, from top to bottom, myself included.

We gave everyone a choice: stay at reduced wages or move on with our full support. Some stayed. Some left. All of them deserved better than the situation we were in.

Those decisions don't get easier just because they're necessary. You carry them.

During both periods, the major loss and the slow market, I kept thinking the same thing: we had the information. We just couldn't access it when we needed it.

It was buried in timecards, reports, folders nobody could find, boxes of paper, and people's heads.

If we had been able to see it clearly, in real time, while the work was still happening, some decisions could have been different. Some losses could have been smaller. Some of those people might still have been on the crew.

That's where SiteFX came from.

Not from wanting to build software. From wanting the information I needed to run better jobs and realizing the only way to get it was to build the system myself.

I've worked across commercial, industrial, and institutional construction, from mid-size jobs to eight-figure contracts. I've been an estimator, a project manager, a business owner, and everything in between.

I know what it looks like when a project is running well, and I know what it feels like when one is quietly going sideways.

SiteFX was built to close the gap between what is happening in the field and what contractors can actually see.

It takes the field data that already exists on every jobsite and makes it visible while there is still time to act. Not more paperwork. Not another dashboard full of noise. Just a clearer picture of what is happening while the job is still running.

If you've ever absorbed a loss that better information could have prevented, SiteFX was built for you.

Brad Pederson - I'm a proud member of Buffalo River Dene Nation and the Indigenous entrepreneur who founded and owns SiteFX.

SiteFX — Built to keep you ahead of your jobs and make sure you don't leave money on the table.

Construction supervisors reviewing blueprints and a tablet together on site